How do we mobilise a town to love it's beaches?

Every year, over 8 million metric tons of plastic flood our oceans, devastating marine ecosystems and local economies. Project White Sands is not just a beach clean-up—it’s a movement to reclaim our shores from plastic pollution while engaging communities in lasting behavioral change. Our volunteers have removed over 15,000 kg of waste from Singapore’s coastlines, preventing harmful microplastics from entering marine food chains.

Beyond clean-ups, we empower citizens in our coastal towns with education, corporate sustainability programs, and real-time ocean impact data. With your support, we can scale our efforts and create not just an office but a lab made from and powered by waste, and restore our beaches and trial ways to scale this throughout South East Asia—because a clean ocean starts with every grain of sand.